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Dairy industry targeted “cheese snacking fanatics”

November 22, 2010

In the late 1990s, the dairy industry laid out a strategy to try to get people who habitually snacked on cheese to eat even more cheese. They called this group “Cheese Snacking Fanatics.”

Here’s the dairy industry document:

Also see this post about the physical addictiveness of cheese.

One Comment
  1. Now those are some incriminating documents. “Deals” made with Pizza Hut, Dominos and Wendy’s going back 5 years ago. The corruption between the USDA and the Dairy Management Industry is obvious. What a shame for the honest people hoodwinked into supporting this kind of “system”.

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